Isinbayeva won’t be put off by record deal
By Richard Sydenham
BIRMINGHAM, England (Reuters) – World, Olympic and European champion Yelena Isinbayeva said her record sponsorship deal with Chinese sportswear firm Li Ning would not distract her from breaking more pole vault records.
Several sources told Reuters earlier this month the agreement was worth $1.5 million a year for five years, unprecedented for a track and field athlete.
“I have no details yet but the contract is signed and I hope it will start in the summer,” Isinbayeva told Reuters ahead of her participation in the Aviva Grand Prix on Saturday. “It’s nice to be first again.
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